#CoolWithoutTrash is a campaign organized by The Body Shop Indonesia in 2022, which aims to invite young people to fight against single-use plastic. In collaboration with Diet Plastik Indonesia, this campaign was carried out by utilizing social media, including preparing social media content to call for reducing single-use plastic and conducting Instagram Live with program supporters, including Kopernik and Ecoton. Apart from that, an Envirochallenge Online Competition was held, which invited high school/equivalent school students to compete in making creative essays, jingles, and posters.
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